Holograms - An Investment Not an Expense

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Have you wondered how much illegal counterfeiting happens in India and internationally? The figures are astonishingly high, and several businesses suffer huge losses because of it. Illegal duplicate products are prevalent everywhere, and the problem is not limited to a single product, so what is the way out? One of the most effective ways to fight counterfeit is to use holograms on your product’s packaging or product itself. Hologram manufacturer of high quality adds extra security features to increase the security of the hologram itself.

Holograms are 3D depth images that enable wavefront to be recorded and reconstructed. They are used in the form of holographic security stickers, labels, seals, hot-stamped patches, and blister-pack foil products and help manufacturers in the supply chain and most importantly, in fighting counterfeiting.

Most manufacturers should see holograms not as an expense but as an investment that always brings a positive return on their investment.

Advantages of using holograms

1.     Nearly Impossible to Duplicate:

Today, technology has become ubiquitous and made replication of products very easy. However, the latest holographic stickers India have security features that are very hard to copy, making it near impossible to counterfeit holograms. You must check with your hologram supplier about the technology being used in the manufacturing of their holograms.

2.     Help with supply chain:

Holograms are used to authenticate products, and with the use of the latest technology, it takes only an instant to authenticate any product over the counter. This benefit not only helps the brand but also assures consumers that the product they are purchasing is authentic. Naturally, if some brands are using the hologram it increases brand loyalty and trust among their customer base. With the help of technology, several holograms provide the location of products when they are sold, allowing manufacturers to know where the products are.

3.     Decrease product recall:

Holographic and digital layers increase supply chain visibility and decrease product recalls.

4.     Become an integral part of the products

Performing the security features the products follow can serve as an aesthetic component of the brand itself. You will find many customers looking at the hologram straight away when buying the product right on the packaging to see if the product is genuine. Therefore, it adds on and becomes an integral part of the packaging.

5.     Can be used with any kind of product

Holograms can be attached to multiple types of products therefore compatibility is not an issue. They have been used with sports goods, shoes, fashion garments, accessories, and pharmaceutical goods, etc.

Choose Holostik as Your Hologram Manufacturer and Supplier:

Holostik is known for the best manufacturer of holographic security stickers that has been serving businesses from over 90 countries since 1991. You can rely on Holostik to give you the best in the business holographic products.

Some of the features of Holostik Offerings:

  • It is the only company in India to provide both physical and digital security with CMMI Level 3 certification
  • Purchasing and using our hologram products leads to ROI of up to 370%
  • The only company in India to offer Smart OVDs for supply chain visibility and duplication prevention.
  • End-to-end in-house physical and digital capabilities fulfil diverse requirements, and 24/7 surveillance ensures the security of your trademarks, logos, and other assets.

Contact our company representative today to get the extra layer to combat counterfeit products!

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